We are DNA

Our mission is to empower challenger brands by providing strategic and effective marketing solutions that tackle business challenges and drive sustainable growth. We leverage our expertise to deliver innovative approaches that produce tangible results.

Our Expertises


The cutting-edge digital marketing strategies that propel your business forward and deliver measurable results.


Strategic and creative ideas turn your beliefs and vision into a distinctive brand that inspires love and loyalty.


Brand-led experience fosters deep connections capturing the hearts and minds of both customers and employees.


We amplify your brand through targeted marketing and advertising, making it bolder, more visible, and memorable.


We specialize in weaving compelling narratives and creating unforgettable experiences that bring brands to life and leave a lasting impression on their audiences.

UX Case study - NTF
Nutifood Corp.
Corporate Website
Designing & developing a new digital experience that reflects the global mission of Nutifood - one of the largest dairy enterprises in Vietnam.
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Re-imagine Real-Estate Website
The experience that help user fully understand how their future home looks like and making decision confidently.
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UX Case study - Real-Estate Website
OLLI Thumbnail
OLLI Technology
OLLI Maika's Brand and Website
Understand OLLI's belief to translate into brand strategy and bring OLLI Maika - the first-in-class smart speaker for Vietnamese closer to consumers
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Hanwha Life
Corporate Website
How we redefine the standard of finance & insurance digital experience
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Branded Jewelry
Seamless personalised O2O experience for Jewelry Brand's E-commerce Platform
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We believe in

A better future

With deep thinking, practical solution and simple delivery
To foster true collaboration with clients, not for clients
To aspire for better result in business, not great in awards
To create differences for sustainable growth
To craft stories and design experiences out of the box

for our clients and for DNA.

Since 2012

Trusted by

Featured clients

We value a great working relationship with our clients above all. This is why many of our client relationships span for years, turning strategy and purpose into meaningful experiences that strongly connect with customers.

Want to hear more exciting case studies?